Raising a Neglected Singer-Songwriter - Chapter 140
Only Krnovel
Raising a Neglected Singer-Songwriter Episode 140
140. Global Ambassador
KORE.
It is a high-end luxury brand that has risen rapidly over the past 10 years.
Like many other luxury fashion brands,
Headquartered in Italy, Core pursues an image that is sophisticated yet not excessive, befitting its brand name, which means ‘virgin’.
And the person who created that image was Angela Corre, the granddaughter of Corre’s founder and chief designer.
Angela, who took on the position of creative director at the age of 30, succeeded in putting Kore in the top tier of luxury brands in just 10 years by presenting innovative designs.
one side,
Many great designers have a muse, someone who provides them with ideas and inspiration.
At first glance, it may sound like a superstition.
Through a fateful encounter with a ‘muse’, a brand that was on the decline can make a new leap forward,
There are many cases in the fashion world where a designer gets heartbroken when his beloved muse turns into an alcoholic or a slut, ruining his collection that year.
The influence of ‘Muse’ is greater than you might think.
Angela Corre also had such a muse,
Surprisingly, she was an oriental girl.
Yuna.
The singer at the center of the K-pop syndrome, and the ‘Muse’ who is loved not only in Korea but all over the world, was also Kore’s muse.
Angela Corre has been interested in music since she was young.
Music has always been a part of her daily life, and she has drawn design inspiration from music. She continues to come up with new ideas by listening to various types of music.
It was thanks to this that Yuna became Kore’s muse.
Around the time I was approaching my fifth year leading Core as senior designer.
Angela was in a slump.
I was getting tired of thinking for days and months without being able to come up with a design that I was satisfied with.
A music video that was uploaded to YouTube by chance caught my eye.
‘Love Potion’
In the music video titled “Love Potion,” a young girl appeared, and that girl was Yuna.
And the moment I encountered the loveliness that Yuna radiated,
Liar-!
As if blocked blood vessels were being cleared, Angela’s tightly blocked design blood vessels were opened up.
Inspiration began to gush out like a fountain, moistening my parched brain.
Angela transferred Yuna’s image from the music video into a design and presented it in the collection, which became a huge hit.
Yuna’s unique loveliness and sophistication added a young and lovely sensibility to Corea, causing a sensation among the younger generation!
Immediately afterwards, Angela boarded the plane.
The place she arrived was Korea, a distant foreign land that she had set foot on for the first time since she was born.
Angela reached out and asked the girl who inspired her.
‘Please, won’t you be my muse?’
That’s how Yuna and Angela’s relationship began.
Since then, their relationship has continued.
As Angela’s muse and Core’s global ambassador, Yuna has been attending Core’s shows every season.
Her frequent overseas schedules are helping to contribute to the show’s presence.
one side,
While Kore’s women’s clothing embraced both the East and the West, with Yuna as its muse, the recognition and trends of its men’s clothing were relatively skewed towards the West.
To expand brand influence, it is essential to conquer the Asian market.
Accordingly, Corea has come to gather opinions on selecting a new global ambassador with ripple effects in the East.
So, while looking for a face that fits Korea’s image.
Angela was reminded of her own traditional recipe for success.
A collaboration between music and fashion design.
Just like when I found my first muse, I wanted to find an Asian celebrity who could inspire me through their music videos.
And Angela happened to have Yuna, a K-pop star with a keen understanding of the Asian market, by her side.
“Yuna. If there’s a music video that you’ve been watching recently that you’re interested in, would you mind introducing it to me?”
Immediately after those words, Yuna sent a link to the music video.
‘Music is’
It was a music video that gently yet passionately sang about the beauty of the world and the beauty of music.
Originally from music, art, video and writing.
All arts are interconnected and influence each other.
The song Angela came across was also like that.
Angela closed her eyes and listened to the man’s song.
Even though it was a foreign language she couldn’t understand, there was something about the man’s voice that transcended language.
That warm yet powerful voice stimulated Angela’s stagnant inspiration.
And when the song ended.
Angela has her heart set on becoming Asia’s first male global ambassador.
*
The meeting room at the Kore headquarters located in Gangnam.
“Brother, it’s been a while.”
Yuna, who waved happily, was wearing Kore’s full body outfit from head to toe.
The sophisticated design with a pink color scheme adds to Yuna’s loveliness and luxury.
“long time no see.”
Seongjun, who had greeted each other, sat down next to Yuna.
It was literally my first time with Yuna.
This is because, after being abroad for a long period of time in the first half of this year due to an overseas tour, they returned to Korea, took a short break, and then immediately started on domestic concerts.
It was a natural schedule for a top star like Yuna.
“I heard you’re busy preparing for the concert these days. Take care of your condition and don’t overdo it.”
“Oh, are you worried about me right now? Hehe. It’s okay, I’m used to it. And I’m a workaholic, so I don’t get tired easily. Maybe it’s because I’m still in my twenties. They say that when you pass the third degree, your stamina drains rapidly… Is that true, oppa?”
“You, are you attacking me by my age like that? And I’m still in good shape.”
“My brother doesn’t seem to exercise much, but he has a good body and stamina. Anyway, he’s a fraud.”
Even without that exercise, Yuna wouldn’t know that her fraudulent stamina was thanks to her stats even if she died and woke up.
“Oh right. You said you were going to release a regular album, right? Are you really preparing well, oppa?”
“What, just like usual?”
“Wow, that’s so relaxed… isn’t that the relaxedness of a number one singer?”
“Is that something you should say? Oh, by the way, I heard from Director Baek. He said that you recommended Yuna for the ambassadorship this time from Korea?”
“Ahem. That’s what happened. Actually, I only sent you the music video, but I never thought Angela would actually contact you. I guess she likes you. Angela secretly checks your face too.”
Yuna said, shrugging her shoulders.
As the two were chatting about each other’s recent activities in a friendly manner, a representative from Korea spoke.
“Now that you two have finished talking, I would like to begin the meeting.”
“Oh, I’m sorry. I’m just too happy to see you.”
Yuna covered her mouth and apologized, then stood up from her seat.
Since today’s meeting was about Sungjun’s ambassador, Yuna wasn’t attending.
The reason she came into the meeting room and sat down was for something else.
This is because Angela regularly sends Yuna limited edition new products from Italy, and she has to send me feedback and photos after wearing them.
“Okay, oppa, I’ll go out and try on some clothes. By the time the fitting is over, I think it’ll be similar to when you finished your meeting. How about a cup of coffee for once?”
“Okay, I’ll contact you.”
“Okay. If you leave early and say you finished early, I’ll get upset. Well, feel free to talk.”
Only after Yuna left the meeting room to attend to her own business did the real meeting begin.
The meeting lasted about an hour.
It was a place to decide whether or not to accept the position of ambassador after hearing the offer from Korea, but in fact, it was already decided that I would become an ambassador, so it was just a formality.
Who would kick Korea’s global ambassador?
So in the end, most of the time it was time to listen to Korea’s explanation about the global ambassador contract.
The most important point was this.
From now on, you must wear Kore’s clothes as your casual fashion when you are photographed at official events or at the airport.
The ambassador’s pay wasn’t as high as I thought.
Instead, you can take with you the image of representing a luxury brand.
Another merit is the sponsorship of clothing.
When he said that if he requested any outfit he wanted from the Korea side at any event, the eyes of coordinator Wiuri, who was present, sparkled.
These were the most vibrant eyes I’ve seen in the six months I’ve been working with her.
“Hehehe, oppa. Can you please hold more official events in the future?”
Her eyes were filled with a hint of greed and madness as she thought about dressing Sungjun up in luxury goods to his heart’s content in the future.
Afterwards, I was able to hear from a representative from Korea about my future schedule as an ambassador.
First, we plan to take a photo of herself wearing the Kore as soon as possible, and then distribute a press release along with the photo to officially announce her appointment as a global ambassador.
And it has been confirmed that he will attend the next season’s Core Show.
“Then I will ask for your help in the future.”
After finishing the meeting and going outside, Yuna was waiting for me, sitting on the sofa in the lobby.
“Thank you for your hard work, brother.”
Yuna asked, handing over the coffee she had prepared in advance.
“So, did you decide to do it?”
“I have to do it. Someone gave me this opportunity.”
A faint smile appears on Yuna’s lips at Seongjun’s words.
“I’ll be able to sit next to you at the next show. Hehe.”
Yuna said that she was envious of the many Korean ambassadors that other luxury brands had.
I completely agree with the statement that no matter how close you are with famous people overseas, your fellow countrymen are the best.
Indeed, when I meet a fellow Korean in a foreign country or an unfamiliar place, I feel happy and supported for no reason. I guess it’s the national connection that follows school ties, regional ties, and blood ties.
When I sip my Americano while thinking of such trivial thoughts.
“Oh, oppa, by the way, there’s something I’m curious about.”
“Yeah, what is it?”
“Well, nothing else.”
Yuna, who had been silent for a moment, opened her mouth.
“Oppa, are you close with the lyricist ‘Shine’? Judging from ‘Star Friend’, the two of you seem very close.”
Sungjun looks surprised at Yuna’s words.
Who would have thought that even South Korea’s top singer Yuna would show interest in Seol Hye-yoon?
‘Come to think of it, recently-‘
Besides Yuna, there have been a lot of people around me asking about Shine.
Well, that makes sense.
One day, a new lyricist appeared out of nowhere and all three songs he wrote were ranked high on the charts.
However, nothing is known about his true identity, and he even wears a durahan helmet, so we don’t even know his face.
As a result, he asks himself, the only person he has contact with, various questions about what kind of person she is.
Sungjun also did not expect that the guest effect of ‘Star Friend’ would be this great.
“Well, you’re close with Shine, right? We’ve known each other since the days of Devoice.”
“Hmm, I see.”
When Seongjun answered, Yuna spoke with a strange snorting sound from somewhere.
“Why? Yuna, you want me to write lyrics too?”
“Well, maybe it would be fun to ask for a favor someday.”
“If you ever need an introduction later, just let me know. I’ll connect you. Shine-nim has been a fan of yours for a long time, so I’m sure she’ll love it.”
“Huh-, Shine-nim is my fan? Phew. What a coincidence! I’m a fan of Shine-nim too! Got it, later for sure! I’ll ask Oppa to introduce me to him.”
Yuna opens her eyes wide like a crescent moon.
Shine also chuckles to herself, feeling happy that she is a fan.
Since Yuna and Seol Hye-yoon are each other’s fans, it would be good to set up a meeting later.
Both of them will be jumping for joy, right?
“By the way, who is our next guest?”
“Monsta Z’s Jiwoong and Min.”
“Oh, there are male guests too. I thought it was an interview program specializing in female guests.”
Sungjun feels a strange sense of foreboding at Yuna’s words.
What is this? The flow of this conversation feels like deja vu.
Just as I was about to recall my memories, Yuna’s words interrupted my recollection.
“Then I can just set aside time next week?”
“why?”
“Why? I think it’s almost my turn.”
Yuna said.
“Originally, I should have been the last guest of the season, but that would have taken too long. I also want to have fun with my brother and eat delicious food.”
At some point, it seems like ‘Star Friend’ became a fun and enjoyable content for others to enjoy, rather than an interview.
Well, I guess it would be nice if the guests felt comfortable with it.
Anyway, before I knew it, the next guest rolled in on his own two feet.
*
And next week.
“Waaaaaaah!”
Seongjun’s body, wearing a life jacket, was flying in the sky.