The Magician’s Memorial - Chapter 114
Only Krnovel
Episode 114 Craze (3)
A cutting ceremony was held.
I finished the cutting ceremony still unable to come to my senses.
It was only after the white cloth covering the model house sign was removed that I could understand the situation.
[Trump Model House]
The name of the model house was Trump.
Only then was I able to recall a memory that had been sleeping deep inside.
My grandfather helped Trump build a building in the United States in the mid-90s, and based on that relationship, he built a building in Korea under his name.
Trump would become president in the future.
Now he was an entrepreneur who often created funny scenes on TV.
“Are you Kim Min-jae? “Chairman Kim brags about you a lot.”
“I’ve only seen you on TV, but it’s a real honor to meet you in person.”
“I guess I watched a Home Alone movie. “That movie was a hit in Korea, so you must have seen me there too.”
Every Christmas, the movie that came on TV was Home Alone.
Trump made a cameo appearance there, giving directions to the main character.
“Your acting was very good. “I also respect him as an entrepreneur.”
“Hehe, Chairman Kim deserves to be proud of his grandson. Next time you come to America, come see me. “I will prepare a meal with my family.”
I treated Trump with the utmost courtesy.
The opportunity to build connections with someone who will become president in the future for free does not come easily.
***
After serving as a guide next to Trump for two days and one night, I returned to the company.
I was still in a state of bewilderment, but I quickly came to my senses and focused because President Woo Seong-il was waiting for me in the general manager’s office.
“Director, Internet TV development has been completed. “It will be available for sale starting next month at the latest.”
“After all, President Woo Seong-il is a talented person. “I didn’t know he was already developing Internet TV.”
“I brought a prototype. “Take a look for yourself.”
It was President Woo Seong-il, who brought out the prototype with full confidence.
When the Internet TV was installed in the planning office, I let out a small cheer.
“Wow, that’s very nice. “Compared to a regular TV, it is not that big in weight or size and has a nice design.”
“Thank you for the compliment. “It has the disadvantage of requiring the use of a set-top box to connect to the Internet, but other than that, this TV has no disadvantages.”
In the 90s, convex CRT TVs were still dominant.
It was a CRT TV that was large in size, heavy in weight, and even generated a lot of heat.
However, flat-screen TVs began to be released this year, and CL Electronics and Samjin Electronics were already selling LCD TVs.
In terms of flat-screen TVs, Taewoo Electronics was close to a latecomer.
However, it was the first runner and the only runner in the Internet TV field.
“Are LCDs procured from CL Electronics?”
“Currently, we have only signed a contract with CL Electronics, but we plan to sign an additional contract with Samjin Electronics as sales volume increases.”
“Then sign a contract with Samjin Electronics in advance. Internet TV will sell like hot cakes.”
“We will proceed like that.”
While we were talking, I checked the performance of the Internet TV.
Although the technology was considerably inferior to that of Internet TV before the regression, it included all the features I wanted.
“You can watch movies without interruption using the OTT service.”
“Not only movies but also music can be played in real time. Of course, you can only play music if you sign up for the music site created by Taewoo.”
Internet TV was not just a home appliance.
In order to properly use Internet TV, you had to sign up for an OTT service and a music site to use all of its functions.
In addition, you had to connect to the Internet, so you had to use Taewoong Communications to use Internet TV.
Taewoo Electronics, Taewoo Communications, and even the IT department.
It was an Internet TV created with a structure in which three parties could benefit at the same time.
“There are definitely some restrictions. Then we should sell it at a lower price.”
“Because it is a product that includes a set-top box, if we sell it at a lower price than our competitors, we are bound to incur a loss.”
“Even if we lose money selling home appliances, Taewoo Communications and the IT department can make up the profits. Rather, you can see a large surplus.”
The era of making money by selling only home appliances is over.
An era has arrived where additional products and options become more profitable.
“Then, since we can’t just sell it cheaply, we will sell it at a lower price than our competitors through discount events.”
“There is a better way. “Try marketing by giving away a TV for free if you sign a three-year contract with Taewoo Communications.”
“Are you saying you’re giving me a free TV? “The damage is too great.”
“This is a great help in increasing Taewoo Telecom’s market share. And would Taewoo Telecom take away the TV for free? Marketing will be carried out in the form of purchasing TVs from Taewo Telecommunications, so Taewoo Electronics will not suffer significant losses.”
Everyone could benefit by using the magic of contract discounts.
We were able to increase the number of subscribers at once through a 2-3 year contract.
Customers had no choice but to use Taewoo Communications for three years to avoid penalties.
So, even if you give away a TV, it was never a loss-making business, and in the long run, it was actually a profitable business.
“If we give them a TV, the number of people signing up for Taewoo Telecommunications will increase significantly.”
“And if we offer additional benefits for switching carriers, won’t people flock to us more?”
“We need to further increase Internet TV production.”
“That’s why I asked them to sign a contract with Samjin Electronics LCD. And just in case, try signing a contract with a Japanese company as well.”
If parts are sourced from only one source, accidents are bound to occur.
If an exclusive LCD contract is signed with CL Electronics, but an accident occurs at the factory, parts procurement will be disrupted.
And in case parts procurement was intentionally blocked, various channels had to be opened.
“We will make a schedule with the Japanese company soon.”
“And once we launch Internet TV, other companies will produce similar TVs.”
“We own all the patents, so it would be difficult to even imitate them without our permission.”
“There are quite a few patents held by Samjin and CL, so it could be noisy.”
It is said that we hold a large number of Internet TV patents.
Samjin and CL owned the flat-screen TV patent, so if a dispute arose for no reason, they would be in trouble.
“Instead of granting Internet TV patents, sign a contract to ensure that OTT and music sites use the sites we created.”
“Even if sales of home appliances decrease, sales of the IT department will increase.”
“Home appliance sales will not decrease significantly. “As long as we dominate the Internet TV market first.”
Once purchased, a TV is used for at least 5 years.
When Taewoong Telecommunications subscribers were given free TVs, TV sales of other companies naturally plummeted.
“Starting today, we will create a marketing task force with Taewoo Communications and begin planning.”
“We must definitely use this opportunity to step up to KS Telecom.”
“Taewoo Electronics will definitely support you.”
Once Taewoong Telecommunications rose to first place, it was not a task to solidify it.
Because we still had a secret weapon called the iPhone.
***
One month later.
Lee Joo-young, CEO of Taewoong Communications, rushed into the planning office.
He was the one who delivered the good news, cheering with a flushed expression.
“Wow! We have finally widened the gap with KS Telecom to two digits. “The marketing strategy of giving free Internet TV worked well.”
“It’s a natural result. “We spent that much money, so of course we need to widen the gap.”
It was literally printed with money and pressed.
Discounts on communication costs, free Internet TV, OTT, game platforms, and even music sites.
Since you could receive all these benefits by simply signing up for Taewo Communications, the number of subscribers was bound to increase.
And to provide all these benefits, Taewo Group spent a huge amount of money.
If you look at it right now, it was a huge loss, but in the long run, it was a profitable business, so I accepted the loss.
“It is said that subscribers to OTT and music sites have also increased significantly. All businesses operated by the IT department are generating huge profits. “Particularly in the case of gaming platforms, we are receiving favorable reviews in the US and European markets as well.”
“You can tell how much the number of subscribers has increased just by looking at the speed at which the stock prices of Taewoo Electronics and Telecom are rising. “It has more than doubled in a few months.”
“It’s all thanks to the director. This was possible thanks to the head of the IT department creating the IT department. And Internet TV became the final blow.”
TV was an expensive electronic product.
In particular, Internet TV was more expensive than regular TV.
Since they said they would provide such Internet TV for free just by signing up for the Internet, there was no reason not to sign up.
“Promote discounts on products bundled with mobile phones. “We have widened the gap, so now we have to maintain it.”
“I will. “We will not be satisfied with maintaining the gap, but will widen the gap further than it is now.”
For a while, it seemed like Taewoo Telecom’s dominance would continue.
However, Korean telecommunications companies were by no means an easy group.
It was clear that there would be a counterattack in some way.
***
All industries were bound to be intertwined.
Especially in the telecommunications industry, there were many cases where there were seniors and juniors, even in different companies.
Because they had to share the interests, there were even cases where they called each other senior or junior even though they went to different schools.
“Senior, isn’t Taewo Telecommunications doing too much these days?”
“That’s right. “I was quietly watching for the development of the telecommunications industry, but it kept crossing the line.”
Executives from the two major telecommunications companies held a meeting.
And although they were once executives of telecommunications companies, now there were even officials working in politics or government departments gathered in one place.
“Senior, you need to show some discipline. Taewoong Telecom does not often attend telecom company meetings.”
“Since they are running a new telecommunications company, they seem to be unfamiliar with the existing rules.”
“If the Ministry of Information and Communication just says a word, won’t they take care of it?”
The Ministry of Information and Communication was the ministry that managed and supervised telecommunication companies.
Several officials of the Ministry of Information and Communication shared interests with the telecommunications company.
“Even if we try to regulate it, it is not easy because there are issues with fairness. Wouldn’t it be troublesome if people asked why we regulate and don’t regulate the other side? Moreover, since Chairman Kim Tae-joong is close to the Blue House, the VIP’s attention can be seen.”
“All you have to do is press it gently enough that the VIP won’t mind. “Wouldn’t Taewoo Telecommunications be scared if we just pretend to regulate rather than actually regulate?”
The stories of telecommunications company executives and Ministry of Information and Communication officials continued in a boring manner.
A political figure who was quietly listening to their words cleared his throat.
“Why are you making it so complicated? “It’s simple to move the political world.”
“Can you move the political world?”
“Even if you can’t step forward in politics, you can step forward whenever you have a cause. “For example, if parents protest as a group, the political world should naturally take action as well.”
National Assembly member Yang Il-seop.
A politician who is a member of the telecommunications cartel and has three terms as a member of the National Assembly has started talking about a plan to kill Taewoong Telecommunications.